get-media-attentionLearn how to get media attention to raise the profile of our issues and activism by gaining media attention through letters to the editor, op-eds and blogs.

Write a Letter to the Editor

Letters to the editor are a great vehicle to respond to breaking news coverage concerning a particular issue or to tell the editor that you want additional coverage about the conflict. Letters should be short and concise; 150 to 200 words maximum.

Write an Op-ed

The best op-eds simultaneously provide background information and a unique opinion or idea. An op-ed is more likely to be accepted by a newspaper if it is written by a well-known community member. Depending on your news outlet, it may consider running a well written piece by a grassroots activist. Before you write your op-ed, you should approach your local newspaper as they often have specific procedures and rules regarding the publication of opinions pieces from the community. This will also give you an opportunity to gauge their interest in your piece.

Blog Postings

For many people, blogs serve as their primary source of news. You can increase coverage of a contemporary genocide or mass atrocity in the blogosphere by posting about related events you attend, offering comments on articles and editorials you read about the conflict, or issuing your own opinion pieces about the crisis. If you do not have your own blog, you can post blog entries on community blogs. Once you have posted an entry, continue the conversation by urging others to post their own comments and asking other bloggers to consider linking to your post on their blog.

Press Tips for Events

If you are hosting an event, then you should devote some of your time to making sure the event gets local media attention. That way, even beyond the people who come to your event, you will be raising awareness about countries in crisis in your community.